Crystal Cruises

Visioning seamless, high-touch luxury travel

Lead the strategy and design of a full-service concept focusing on the dreaming-planning loop that high-end trip planners tend to follow, creating a rich customer-focused ecosystem combining inspiration, showcasing six-star white glove service, plus bringing to life the ultra-exclusive locations & amenities the cruise line offers. Every touchpoint of the journey was take into consideration, from passive browsing, booking, room and amenity selection, to the on-board journey and even post-journey experiences.

Imagining the ultimate digital concierge, guide at every step and organize the pre-voyage experience to be effortless, delightful and shareable.

Bespoke experiences are the new luxury, travelers want to feel special and need a way to curate & share their experiences

Inspire wanderlust with immersive content and intelligent tools to tempt prospects, drive repeat customers and connect to the senses.